Let’s talk about your image file names

June 3, 2015

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Do the images on your site have file names like this? If so, you are losing out on an opportunity to improve your search engine ranking. Search engines like Google can’t tell what is in that image. Google will use the file name, alt tag and the content of your page to make a guess  … Read more

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Mobilegeddon

May 10, 2015

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Users of Google’s Search Console (aka Google Webmasters Tool) received messages letting them know that their sites should be made “mobile-friendly” by April 21, 2015. This is the first time that I can recall that Google actually told us what to do. Most of of clients already had responsive websites and “mobilegeddon” had no impact.  … Read more

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Why don’t metatags matter?

October 18, 2013

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Metatags do matter, just not in the way that they used to. In the past, when we used search engines like AltaVista, Lycos, eXcite and others, you used to be able to put in tags that look like this (and have it work): <title>Janey’s site all about plants – buy the cheapest houseplants here</title> <meta  … Read more

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Increase Your Search Engine Ranking (SEO)

June 25, 2013

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We live in a world of instant gratification. Did you miss your favorite television show last night? Download it today on iTunes. Sometimes living in this world, though, creates the illusion that everything should be the push of a button away.

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